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Post by Michael O'Brien on Aug 10, 2011 9:23:37 GMT
Thank you for all your suggestions. I have read them with great interest. The root of this price problem comes from the small volume of figures that we are selling and not from any desire on our part to exploit our collectors The design and tooling/mouldmaking costs are the same whether we produce 5 or 50000 figures and we have to cover these costs however many figures we sell.
Therefore , it is inevitable that if we only produce say 100 of a figure then these same costs will have to be recouped from these 100 figures, and the price for the figures would have to reflect this. Obviously if we could sell 50000 of each figure the costs would be spread over this larger number and the price /unit would accordingly be much less. If we obtain under 100 pre-orders we are only just breaking even and it will then not be viable to produce them.
I would like to elaborate on the forums discussion of plastic as a material for miniatures. The design cost will be the same for plastic. The tooling cost is different depending on what plastic one chooses. It is the same as metal for polyurethane castings but the production is slower. Although a much cheaper material than white metal the savings are not enough to compensate for the slower production of 32mm figures.
The cheapest production cost is plastic injection moulding which cost appr. 1c per figure. However the drawback is that the tooling cost is €10000 per figure and the figure cannot have undercuts which will exclude 90% of all Mithril figures. So that still leaves us with white metal as the only viable option.
Mithril is our company’s proudest achievement and the range has received much acclaim throughout the collecting world. We have striven hard in the last 23 years to make what many believe to be the definitive range of Middle-earth figures and we do not lightly or carelessly make the pricing decisions that we have to make with regard to these figures. We would like nothing better than to produce an M range every 2 months as we did in the 90’s , but unfortunately,the world of collectors figures has changed significantly since then.
Those companies who were our main rivals in that early period, Ral Partha, Grenadier etc have all long gone, but Mithril has survived despite all the odds. This, I think , has been due partly to the quality of our figures and also to our long term vision for the range. From the start, we did not merely produce the most popular ME figures just to reap the short term benefits of sales ( Gandalf did not appear until no.52!) but worked meticulously to produce carefully and in great detail our own vision of Middle-earth. It was , primarily , a labour of love, and one which ultimately paid off, by carrying with us those buyers and collectors who shared with us the attention to detail which Tolkien himself invested in his world of Middle-earth.
Some of our collectors have remained with us throughout this difficult period and have helped to sustain Mithril in a time when retail sales have been increasingly hard to achieve , and have helped us to keep producing figures. For this we are grateful.
We would all wish to sell our figures for lower prices and to reach a wider customer base and to achieve this we recognize that we need a marketing strategy more in line with the world of internet publicity and selling. This is really the only route for us to follow.
What we need is something which changes the public profile of miniature collecting. We need to bring out the beautiful work and passion of many modellers into the public domain. This is currently a closet hobby. The only medium that is available at a reasonable cost is the internet. Mediums like You tube are free and the skills of the Mithril collector can be passed on to millions. This where the Mithril collectors can help us to promote Mithril. Small instruction videos can be produced with a cheap digital camera as a lot of them has video facilities. Your skills can be passed on to 1000s of beginners to entice them into this hobby. I use You Tube myself when I need to know how things are done and it is free. We could also organise links to the videos on Mithril’s website. Michael O can run workshops on how to film and edit videos.
Our own website needs to be updated and we would welcome the Mithril community suggestions of what you want of our new website. This project is imminent as we have found a suitable platform. One suggestion I have for our website is a gallery called My Precious. Here every Mithril collector will have his own pages where he can upload photos of his collection painted or unpainted. The gallery will also have other functionalities like a wish list, sell list, personal profile etc.. There could be room left for thoughts of your choice of colours for a figure, how I did this etc. This gallery will bring the hobby and the collector out of the closet. Imagine if we had a gallery with 150 entries and each collector had photos of 200 figures each. That would have a massive impact. And I am sure it will get a lot of free publicity in the media.
Another dream I have, is to have a Hobbit exhibition in the Mithril factory to coincide with the release of the films. Here I would welcome all Mithril collectors to lend their work for an exhibition of Tolkien figures. Particularly collectors who have dioramas. Of course we will share the revenue from this exhibition with the contributors. Currently we have about 10000 visitors to our factory. We are in a major tourist area and I think we can bring this figure up to 50000 with the right publicity.
Over to you now. I am not a person of many words like many of our collectors. Thank you for reading and I hope you all understand our problems and that you can play your part in making this hobby more popular.
Kind regards
Lars Edman |
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Post by Thingol on Aug 10, 2011 12:58:00 GMT
Dear Lars Edman, After this statement I can clearly see that the Mithril in the first place: 1. Passion, than 2. Love and than 3. Hobby those 3 reasons are the most important factors which make the Mithril survived for many years. I apologize for some harsh e-mail from last week. After all It is clear that other companies whose do mass production of figures (as GW is), will never make a collection on that one day someone would be proud. Such companies will create the figures only for play and leisure. I am proud to have the entire collection from M1 to M567, and all other ranges. These days I buy the last two MS. Also I hope one day company would have enough money to create new marketing niches so we would have opportunity to buy figures a bit cheaper. At least one from regular M range. Any way I would like to thank the owner of the company that listened and read our ideas and some thoughts. About idea of Hobbit exhibition... I think that it's great. I'd like to contribute, but this seems a bit complicated for me in non EU country. I would definitely like to visit the factory and see the exhibition. One day you'll hope to be able to afford. I'm going now to suggest one new idea on GF  Nino |
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Post by Gildor on Aug 10, 2011 15:33:07 GMT
well thank you for the answers mister Edman, but does it mean that nothing will change about the pricing in the short terms? all those projects are great, and show passion, indeed I understand it takes time to put all of this in place, but this should have begun four or five years ago ... I think... It will be hard, now to come back on the front... Having the possilibity to have galleries, trading lists, want lists, collection management etc on mithril site is great indeed... but it has been developped already elsewhere though I think that the possibility on the mithril site will be far more interesting than mine, I hope so |
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Post by aelfwine on Aug 10, 2011 16:44:08 GMT
Hmm, certainly the idea of Mithril.ie as a "hobby site" has a lot of merit: galleries, painting guides, conversion guides and whatnot. A lot of that material is already there, but if it could be accessed in an easy to get at way, it might be useful.
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Post by aelfwine on Aug 10, 2011 17:07:19 GMT
Alright, I have a very serious suggestion.
Each of these future "M" figures under this process are going to have Fellowship-like pricing, right: €21 each or so. There will be 100 figures of each cast in the first round? So we shall assume that Mithril needs €2100 per figure to make it worth their while.
Which would be fine-ish if it was a fellowship-like release: something like the Unexpected Party or the White Council. But one of the key ideas we're discussing here is the second Helm's Deep series which is a band of Dunlending soldiers. Which are not worth 21 euro to me. So...sell 1 of the figures for 21, duplicates for 15, but 4 of each of these M figures for 40 or 45 euro. Meaning someone could buy enough figures for a nice little diorama for about 200 €, but could just buy the five individual figures for 105 or so.
That would probably get you to a position where you've shifted more than 100 figures per mould.
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Post by arthadan on Aug 10, 2011 17:59:35 GMT
I would suggest more interactivity with customers in the form of a sculpting blog to show miniatures from the begining. This way people can make suggestions as the sculpting process goes on and the end result would be more appealing.
For example, I've heard a lot pf people saying they don't like MS551 Haldir, Guardian of Lorien (at least not enough to buy it at Fellowship price) despite they voted for it. They liked the idea but not the execution and that's what could be avoided listening to the people while the figure is being made.
With all due respect, I would recommend stop supporting flawed MERP assumptions which were cool back in the day but are in direct conflict with the books such Númenórean full plate mail. If Mithril is really trying to be definitive range of Middle-earth figures, these kind of things simply can't happen.
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Post by Milo on Aug 10, 2011 18:18:25 GMT
I think the first improvement that shall be done on mithril web site is to provide a full range database, this to highlight how wide is mithril range.
As a diorama builder, (more than collector even if I'm getting close to have the full 32mm set), I would for sure come with all my works in Mac Room if Mithril can manage a Hobbit exhibition in the Mithril factory to coincide with the release of the films.
I am convinced Peter Jackson knows about Mithril existence. And I am convinced he's not the only one working on the film who would appreciate to meet miniatures fans, Chris Tubb also, and share something eternal in our mind. So please go for it !
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Post by aelfwine on Aug 10, 2011 18:21:57 GMT
I'm willing to ignore Numenorean plate male for a few characters, so long as everyone else has mail shirts as God* intended. I can't really foresee much call for plate-clad characters any time soon anyway.
(* AKA Professor Tolkien)
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Post by aelfwine on Aug 10, 2011 18:25:46 GMT
Tell ya what.
It's almost certain that I will be home in Ireland before Christmas 2012. Might even manage it this coming winter.
So, what I'll do is make a small diorama with six or seven miniatures, and I will either ship the things from Dublin or hand deliver it to Cork and that will be my gift to Mithril. Just have to figure out what to make!
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Post by Milo on Aug 10, 2011 18:38:13 GMT
Therefore , it is inevitable that if we only produce say 100 of a figure then these same costs will have to be recouped from these 100 figures, and the price for the figures would have to reflect this. Obviously if we could sell 50000 of each figure the costs would be spread over this larger number and the price /unit would accordingly be much less. If we obtain under 100 pre-orders we are only just breaking even and it will then not be viable to produce them.
Regarding your capability to sell more than 100 minis, I would like to highlight something: As a individual person, in order to finance my own collection, I managed to sell about 300 mithril minitatures in 3 rounds (1 week each), just using single auctions on ebay. And I sold these in USA, U.K, Germany, France, Spain, Italy, Austria, Belgium, Finland, Sweden, Canada, even Japan and Australia! Why can I sell 300 minis in 13 countries so easily ? Because the product is valuable and great of course, but also because the auctions starting price was very low ! Look at Chris Tubb attic auctions, he even starts at 0,01£ and sell almost every minis 20€ (often much more) ! You see what I mean ? there is a market, there are customers all around the world ! So, considering this, how comes you do not sell the full stock of any MS instantly ? There is to be something wrong with your outside world understanding. Catching the eye of a customer is more important than reaching your expenses. We all here know and keep witnessing that, once a customer bites on mithril products, he comes back for years ! This deals with cognitive human being. Finally, regarding selling on ebay, please propose single miniatures, at low starting prices. Even if some are sold cheaper than expected, at the end, it's always better to sell 10 minis 5€ than 1 20... And It also means you bring joy to 10 customers instead of one. :-D |
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Post by Gildor on Aug 10, 2011 20:36:18 GMT
Could it be possible to have some details about this :
You mean that no matter how many your PRODUCE, the cost will be the same for tooling/mouldmaking , but for the other production steps, there is metal involved, packaging involved, time and casting involved... if the current release price for 100 (22€) reflects the price to cover for production process then, I really think... but I may be wrong... your tooling and mouldmaking is obsolete and would require some improvments to be more economical...
Other brands manage to have production methods which do not seem to be reflected that much on their releases. I don't speak about those Mass productions companies like GW or else, but rather historical like Pegaso or Andrea who produce high quality 54mm releases, in low numbers... with VERY high detail and with a pricer lower than mithril 32mm... I do not want to compare but if those companies manage to sell at lower prices considering the complexity of their figurines, why can't mithril achieve the same result...
I am no expert I do not accuse nor anything, I just wonder why this tooling/mouldmaking costs so high for Mithril... only
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Post by arthadan on Aug 10, 2011 21:28:16 GMT
Seconded. Small companies like Ebob, Hasslefree, Heresy, Red Box Games... they all sell a human foot figure for about 4.5 pounds. By the way that's what a Prince August miniature costs (for example MS4 Necromancer) and since they are quite old realeases, I suppose you have had to make new molds for them at some point.
In such a competitive enviroment, I can't see how selling a regular serie (not limited or anything) four times the standard price is going to help to raise sales, honestly. And even limited series have proven to not sell that much, given the price. In the actual world situation, price is a greater concern for many of us than what it was in the past.
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Post by ddaines on Aug 10, 2011 23:53:13 GMT
Sell low, sell MORE!!  I (think I) can understand perhaps why the setting up costs may be the same for 100 or 10000 units, and perhaps my simplistic view above is why I am not a businessman. But I have always wondered why companies have charged a lot of money for their product and then bemoaned poor sales, when if they charged low prices for a popular product (and effectively marketed it) surely they would sell more or at least break even (I'm not including Mithril in this view (yet) unless of course 20+ Euros becomes the norm for a 'regular' series). On the other hand, does this way of selling create (albeit I will accept Lars reassurance that the exploitation of collectors is not an intention) an expensive collectors market through the 'back door' so to speak, but surely it can't help towards recouping set up costs. "Mithril is our company's proudest achievement and the range has received much acclaim throughout the collecting world. We have striven hard in the last 23 years to make what many believe to be the definitive range of Middle-earth figures and we do not lightly or carelessly make the pricing decisions that we have to make with regard to these figures. We would like nothing better than to produce an M range every 2 months as we did in the 90's , but unfortunately, the world of collectors figures has changed significantly since then. "Not without reason the company should be proud of the extensive range that it has produced over the years (we modellers also are proud of what we create using these figures as well) however I, like a lot of collectors of Mithril don't give a 'rats behind' about the collectability value of a figure in 5, 10, 15 years, I want to be able to create the dioramas, vignettes etc. that the versatility of Mithril figures allows NOW and not being able to especially when figures (HD2) have been sculpted and appear ready to go into production, but we are told they will have to wait, is very frustrating (I think only collectors of Thunderbolt Mountain figures have to wait longer than we do). One of the best painters and scenic creators of Mithril figurines (and by reason of this one of the best advertisements to Mithril's versatility) is as frustrated as a bear in a box because he wants to create a Helm's Deep diorama (as do I), but he, like the rest of us does not know when to expect the remainder of the set to be released. If I am honest, I do not know why there should be discussion of suggesting other series while the HD series is waiting. Alternatively perhaps show us what has been planned for this whole series so that collectors and fans can offer feed-back, i.e. HD 2 figures may not be quite as necessary as HD3 (whatever this may entail) or vice versa depending on what the design concepts are. "Some of our collectors have remained with us throughout this difficult period and have helped to sustain Mithril in a time when retail sales have been increasingly hard to achieve , and have helped us to keep producing figures. For this we are grateful.
We would all wish to sell our figures for lower prices and to reach a wider customer base and to achieve this we recognize that we need a marketing strategy more in line with the world of internet publicity and selling. This is really the only route for us to follow.
What we need is something which changes the public profile of miniature collecting. We need to bring out the beautiful work and passion of many modellers into the public domain. This is currently a closet hobby. The only medium that is available at a reasonable cost is the internet. Mediums like You tube are free and the skills of the Mithril collector can be passed on to millions. This where the Mithril collectors can help us to promote Mithril. Small instruction videos can be produced with a cheap digital camera as a lot of them has video facilities. Your skills can be passed on to 1000s of beginners to entice them into this hobby. I use You Tube myself when I need to know how things are done and it is free. We could also organise links to the videos on Mithril's website. Michael O can run workshops on how to film and edit videos."This assistance has been offered many times by members of the Mithril community I am sure, and did we not a while back have a forum section to give ideas as to best ways that this could be done; have any of those suggestions been taken on board? I'll try and film my stuff and post it on YouTube (if I can). "Our own website needs to be updated and we would welcome the Mithril community suggestions of what you want of our new website. This project is imminent as we have found a suitable platform. One suggestion I have for our website is a gallery called My Precious. Here every Mithril collector will have his own pages where he can upload photos of his collection painted or unpainted. The gallery will also have other functionalities like a wish list, sell list, personal profile etc. There could be room left for thoughts of your choice of colours for a figure, how I did this etc. This gallery will bring the hobby and the collector out of the closet. Imagine if we had a gallery with 150 entries and each collector had photos of 200 figures each. That would have a massive impact. And I am sure it will get a lot of free publicity in the media."We have the Fans Gallery in situ, but any expansion on this would be great ¡V I did approach theonering.net at www.theonering.net/ to see if they would be interested in showing The Unexpected Party diorama that I made, and I was told yes, more than happy; the problem I had was sending the image to them which kept failing, and in the end other things took over. Perhaps an approach by Mithril to theonering.net may reap publicity as they continually advertise the latest LotR/Hobbit products that come onto the market from companies such as Sideshow, WETA (environments and sculpts), as well as updating fans with news on The Hobbit movie. Why not Mithril Miniatures? An article on the The Unexpected Party should appear in the next Other Minds online magazine by the way. Dare I say it, but I quite like the layout of the Mithril website while the Prince August site looks naff, but IF Prince August is the life-blood of the company why not kind of combine the web site and have Prince August/Mithril as its screaming, in your face title? That way people familiar with Prince August don't get the option of having to visit a different site, i.e. Mithril. Well placed images of Mithril products are there along with Prince August products (apologies to Mithril purists  . "Another dream I have, is to have a Hobbit exhibition in the Mithril factory to coincide with the release of the films. Here I would welcome all Mithril collectors to lend their work for an exhibition of Tolkien figures. Particularly collectors who have dioramas. Of course we will share the revenue from this exhibition with the contributors. Currently we have about 10000 visitors to our factory. We are in a major tourist area and I think we can bring this figure up to 50000 with the right publicity."I would love to see that happen, logistically could it? Do you currently use photos of submissions to the Mithril Miniatures Fans Gallery to entice these visitors to buy? I certainly do not consider any images that I send in to Michael to be my copyright only for Fans Gallery visitors to see, why not use photographs of what we fans have sent in. Is entry free, or could you charge the price of a Mithril Miniatures figure as an 'entry' fee and of course present each visitor with a figure (that's a thousand figures sold for a start, so we collectors can get a cheaper product  ). Strangely 'Sell low, sell MORE!!' was going to be the sole content of this post, but I seem to have got a bit carried away  . Final thought, our friend Gildor may come across as a kind of 'Mouth of Sauron' when it comes to lengthy emails and hard hitting questions to the company, but he is far from being alone in voicing his fears and concerns; perhaps the majority of us sit back and let Gildor fire the rockets and take the incoming flack, but just about all of us core of serious collectors are just as concerned and desperate for Mithril Miniatures to succeed as Gildor and you are, but it is very frustrating for us when it appears that we care more about the product than the company does. Your letter does give some indication of light at the end of the tunnel, but please don't price Mithril Miniatures out of existence. Anyhow, the light is fading, hair is sprouting from my palms, I feel a taste for blood coming on. |
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Post by barliman on Aug 11, 2011 9:24:31 GMT
Agree entirely with Master Dave's extremely detailed and thoughtful observations. Like everyone else here, I can't understand the necessity of such huge prices for the proposed new figures when numerous small companies and individuals are producing magnificent figures (sans MEE licence fees, admittedly) for a fraction of the cost. Look at Reaper, Red Box, and oh so many more. They must be doing something right to keep their prices so proportionately low. What do they do or know that Mithril don't, that enables them to achieve this? (Oh, and btw, Ral Partha is still out there - they just have an even lower profile than Mitrhil!)
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Post by Gildor on Aug 11, 2011 10:35:11 GMT
... and still manage to sell figurines at lower prices even if there are even less sales
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Post by Turambar on Aug 11, 2011 11:06:55 GMT
Unfortunately English is not my first language. So I am not able to post my entire thoughts here
in the way I want it. Maybe it would get too long also, that bothers certain people . . .
So the only thing I can tell here at this point is my absolutely agreement on what David pointed out.
Thank you David for these statements. And yes, Gildor is very far away of beeing alone.
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Post by Michael O'Brien on Aug 11, 2011 15:57:55 GMT
I have informed Chris and Lars that additional posts were added to this thread and they will look at it and if they have any further comments I will post them.
Thanks to all for their part in responding to the original post.
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Post by aelfwine on Aug 11, 2011 16:59:20 GMT
I think Ral Partha is someone else with the old moulds and a license to cast them.
Which is not a fate I wish on Mithril or PA. Or anyone, really.
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Post by Deleted on Aug 12, 2011 12:56:55 GMT
I am not much of a forum poster but have to agree with comments ddaines, Gildor and other users
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Post by Deleted on Aug 12, 2011 17:24:28 GMT
Can figures not be sold unprimed and loose, to reduce costs, as a lot of small mail order miniature companies do?
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Post by Gildor on Aug 13, 2011 7:14:47 GMT
I dont think the prime (as I suppose it is done in large batches) would reduce a lot of the cost, not to mention this priming is some sort of "mithril signature", BUT the packaging may indeed play a big role... it could be interesting indeed to reduce packaging costs...
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Post by twrich on Aug 14, 2011 5:15:46 GMT
Lars, thank you for addressing us and explaining some of the facts and plans concerning Mithril.
One major change I would make in the marketing of Mithrils is the eBay store. It is under the name "mouldsandminis." It is a hodge-podge of stuff with an occassional Mithril lot thrown in with Warzone and hobby casting metal, etc . . . Why doesn't Mithril have its own ebay store site, am I missing it? If PA is afraid that promoting Mithril might cannibalize other PA lines I think our group is proof it won't.
I know the Fellowship Gold is an exclusive club and we want to reserve unsold MS figures for new members that might join, but what marketing outside the factory is being done to promote regular M series Mithrils? This is not asking for business details, just a general statement that says: we are doing these things, or we really can't justify much in marketing expenses. I understand that PA has a somewhat robust marketing program, especially in France. Is there a way to include the Mithril brand in those efforts?
I include listing Mithrils for sale on ebay as "marketing." Perhaps I am wrong, but isn't the cost of producing a figure for which you already have a mould very cheap per figure? Perhaps a new MC series, created from the existing moulds (maybe Hobbit themed to take advantage of the movies) sold on ebay would be a good investment by PA. Milo is right. The collectors are out there, many of whom have never heard of Mithril, but came upon it often on ebay by typing "Lord of the Ring miniature or figure." Start them low, even slightly below cost. Lars, perhaps you are not a collector, but how that psycology works usually is anything that seems at first too high priced to an individual, they don't even look at. But if it is in a reasonable range (meaning we think we might get a deal!) we look at it, and perhaps become emotionally invested in owning it. Usually someone else (or many others) feel the same way, and we are likely to bid against each other and pay a higher price in the end than if it was just listed as a Buy it Now or with a high starting price.
Finally, please don't underestimate the benefits of networking with other MEE licensees (I understand that GW might not be a good idea) or contacting other Tolkien related website administrators, just to let them know Mithril exists and the company is willing to cross-promote. I am not talking about production deals like the Salute situation, or about buying banner ads; just agressively pursuing relationships so that the new Mithril website you build out will have links from other Tolkien related websites featured prominently in exchange for them doing the same. This should not be very time consuming--a couple of hours of "google" searches and brief emails might go a long way towards identifying these "partners." Many of us try to promote Mithril to our contacts in other Tolkien related circles, but without an active Mithril(PA) involvement there is only so much we can do.
I am glad to hear about the idea to establish displays promoting Mithril at the factory, but I thought this was already being done. I haven't had the opportunity to visit the factory yet, so perhaps I just don't know? 10,000 visitors a year!? Mithril/PA should produce several hundred (more if needed) figures of Gandalf and Bilbo from existing moulds and give one of each away to every kid that visits your factory between now and the time the Hobbit movies run their course! If this can be done with an MEE approved promotional brochure talking about the upcoming Hobbit movies that would be even better. Once a kid has one of something that is a part of a set they often want more. Just like with coins and stamps, etc . . . 10,000 visitors (even if not all are interested in Mithril) is a huge potential market, and if even one percent per year became Mithril collectors we would add 100 collectors per year just from those visits! Is every visitor exposed to your Mithril figures? If not they should be.
Well, just some thoughts. And I do appreciate the suggestions that you, Chris, and Michael have taken from us already. But if this new M series project is going to succeed there definitely has to be a way of reducing the price below the exclusive MS prices. Getting the revised website up and going is a good step, but that may not be in time for the first attempt to revitalized regular M releases. I worry that if the first attempt (likely to be the long-awaited HD2) fails to be economical that the whole project will be deemed uneconomical.
Lars, I realize that I could have emailed you directly, but I post these thoughts here to also get feedback from the others.
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Post by Gildor on Aug 14, 2011 6:06:12 GMT
well to add some not of humour.... if the HD2 is finally released, alleluiah, those holes in the reference range will at last be filled!
I agree fully with what Tom says, there is much we can do to HELP promote mithril, IF mithril is doing a campaign itself... and releasing low price figurines, even if these are re releases would be great...
if Lars wants to have a strong presence at the release of the Hobbit movie, a REGULAR M range about the 13 dwarves (and not the Unexpected party) will be necessary, and not necessarily inside this new M program. How can collectors and diorama builders can build lots of dioramas and scenes from the Hobbit without having the main protagonists to begin with... many of the dwarves are missing yet... but that's out of topic
there is the RingCon german event , there is the MECCG annual gathering in Germany too... In France I can check which conventions could host some mithril material but this "materiel" would need to be provided by mithril...
I know Chris has proposed for mithril to be present at conventions, and to promote the company and its products on this media. the Salute Event may have been relevant but it does not reach outside the UK boundaries it seems... so such events must be organised in other countries too...
Painting tournaments with rewards, diorama and battlescenes presentations. and well, if I really could manage and if Mithril would let me contact Adam Tolkien, which I have been in contact some years ago, I may convice the grandson to sympathise for mithril and convince his forefather Christopher to look at the range in another way...
Having some "support" from the Tolkien family itself could be a boost...
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Post by Thingol on Aug 14, 2011 20:57:31 GMT
There is much wisdom expressed by Master Twirch... ! I hope some of them will begin to live.... messages per message and we will gather many useful marketing solutions....
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Post by Gildor on Oct 26, 2011 21:58:15 GMT
just curious here do we have an estimation on the number of pre orders already, as to know if we can expect the announced price to be slightly reduced if the number was above 100, as announced? |
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